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Holden's new VE Sportwagon aims to keep both fleet and private buyers happy

5 Sep 2008

THE new Commodore Sportwagon is a gamble for Holden, with the company betting on an upmarket euro feel and design for its traditionally fleet-oriented large wagon to help fortify Commodore’s slipping position as the top-selling nameplate in the market. While many private buyers have deserted the large wagon in favour of SUVs in recent years, Holden believes its stylish modern interpretation of the Aussie family wagon will not only keep fleets happy but also lure private buyers back from ponderous SUVs. Perhaps such buyers will realise that the Sportwagon has all the SUV interior practicality with better road manners and performance - not to mention more metal for the money - than any similarly-sized SUV wagon.

The Road to Recovery podcast series

Model release date: 1 July 2008 to 1 September 2009

Previous model

VZ Commodore Exec wagon

Released: August 2004
Ended: July 2008
Family Tree: Commodore

THE VZ wagon, the last of the series that began with the 1997 VT Commodore, outlived the VZ sedan by 18 months, as Holden staggered the release of new derivates of the sedan from August 2006. The VZ was the first Holden to be powered by the Alloytec 3.6-litre V6, and was available also with a 5.7-litre V8 and later a 6.0-litre V8.

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