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Market Insight: Isuzu Ute set for 30,000 sales in 2020

The only way is up: IUA managing director Hiroyasu Sato said the company’s sales have continued to increase because buyers “are starting to acknowledge the quality of the product”.

Significant growth to continue for Isuzu Ute Australia in face of market downturn

14 May 2019

-ISUZU Ute Australia (IUA) says it remains on pace to sell 30,000 annual units for the first time in 2020, thanks to an improved version of its award-winning aftersales program and a minor model-year update for its two models – the D-Max utility and MU-X large SUV.


-As both the D-Max and the related MU-X approach the end of their current lifecycle, IUA’s phenomenal nine-year run of double-digit sales since its inception in 2008 also came to an end last year in line with the softening new-vehicle market.

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