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Market Insight: Infiniti’s road ahead

Bring it on: The all-new QX50 mid-size SUV could help Infiniti avoid its third successive annual sales decline, although softening market conditions and the loss of Q30/QX30 make it a tough assignment.

Long-term future of Infiniti brand uncertain in Australia but positive signs remain

Market Insight logo15 Mar 2019

-INFINITI’S long-term prospects in Australia now hinge on a renewed commitment to developing models for right-hand drive and meeting market expectations with vehicles that draw in buyers and live up to the brand promise of the prestige Japanese marque.

 

-The global restructure announced this week sees Nissan’s premium brand pulling out of Western Europe and the United Kingdom early next year and closing down its production facilities in England over the next three months, taking with it the Q30 small hatch and QX30 crossover twin – two models that together accounted for 26.2 per cent of Infiniti’s sales in Australia last year.


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