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Mini’s main man steps up

Experience counts: Brett Waudby spent several years managing the Mini brand in New Zealand, while his most recent posting saw him responsible for sales across the entire Asia-Pacific region.

Waudby brings overseas experience to role as head of BMW’s Mini brand in Australia

6 Jul 2018

- Mini Australia’s new general manager Brett Waudby presided over his first Australian media launch this week as the BMW-owned British brand presented its updated hatch and convertible models.
- Mr Waudby took the reins in April, filling the vacancy created two months earlier when Tony Sesto became general manager of marketing for BMW Group Australia, replacing Stuart Jaffray who left the company after more than a decade of service.

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