News - Mazda
Benders predicts Aussie market growth
Australian market not done growing, says outgoing Mazda boss Martin Benders
11 Apr 2017
- MAZDA Australia’s just-retired managing director Martin Benders believes the Australian new-vehicle market has plenty of growth left in it but that car companies will need to increase their use of technology at a retail and marketing level to better engage with consumers.
- In his final media interview in the top role at Mazda, Mr Benders – who stepped down after 32 years of service at the end of last month, the past four as managing director – told GoAuto that continued population growth would ensure a healthy industry well into the future.
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