Toyota remains most valuable auto brand, for now

- Toyota has maintained its position as the world’s most valuable automotive brand but Mercedes-Benz is now within striking distance and other major brands are experiencing stronger levels of growth, according to the annual study by US-based consultancy Interbrand.

- This year’s 17th annual ‘Best Global Brands’ report covering the top 100 brands worldwide sees Tesla Motors make the list for the first time – it has taken the 100th position, or 15th among the auto-makers, with an estimated brand value of $US4.0 billion – while Nissan has emerged as the top-growing automotive brand with a 22 per cent increase in brand value over last year (to $US11.1b), which places it in ninth position among the auto brands or 43rd overall.

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