Genesis expands exec duties
BY NEIL DOWLING | 20th Sep 2021
HYUNDAI Motor Group’s flagship sub-brand Genesis has a new executive after Luc Donckerwolke was appointed in new roles to strengthen the brand’s global brand presence.
Luc Donckerwolke is now the chief brand officer (CBO) and chief creative officer (CCO) for Genesis, reporting directly to the global head of brand, Jay Chang.