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Christie takes charge at Inchcape

High ground: Colin Christie is now in charge of the entire Inchcape business in Australia, overseeing Subaru, Peugeot and Citroen brands and the group’s retail and logistics operations.

Inchcape reshuffle brings new heads for Subaru and Peugeot/Citroen in Australia

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23 Jun 2020

INDEPENDENT motor vehicle distributor and retail and logistics specialist Inchcape Australia has restructured its senior management team with the promotion of current Subaru chief Colin Christie as managing director of the overall business.

 

The move places Mr Christie as overseer of Subaru in both Australia and New Zealand, PSA Group brands Peugeot and Citroen in Australia as well as the group’s automotive retail and the AutoNexus logistics operations. 

 

He also becomes chairman of Subaru Australia while Christian Dinsdale, most recently finance director of Inchcape Australasia, takes the reins at Subaru Australia as managing director.

 

Kate Gillis, who was previously general manager of marketing for Peugeot Citroen Australia (PCA), also now becomes a member of the Inchcape Australia executive team with her promotion to the newly created role of PCA general manager.

 

This, in turn, sees the departure of Ben Farlow, who took on the role of acting managing director of PCA when Anouk Poelmann stepped down in September 2018. 

 

Mr Farlow had also maintained responsibility as marketing director of Inchcape Australasia over this period. 

 

In a further move, Subaru Australia’s general manager of marketing Amanda Leaney gains responsibility for centralised marketing, including customer journey, consumer planning and insights.

 

The latest round of management changes follows the restructure of Inchcape’s business in this region earlier this year, which saw the retirement of Inchcape Australasia CEO Nick Senior on April 1 and the formation of a new division – APAC – which consolidated the Australasia and Asia businesses with George Ashford at the helm.

 

Mr Christie is a 24-year Inchcape veteran who took over as managing director of Subaru Australia from Mr Senior in October 2016. 

 

He was previously sales and marketing director for the Japanese brand in Australia, moving up from general manager of sales after earlier serving as general manager of aftersales. 

 

A qualified accountant, Mr Christie also moved through a variety of other senior positions at Inchcape over almost two decades, including company accountant for the Volkswagen brand, finance manager for Inchcape Retail, business development manager for the Inchcape Group and commercial manager at AutoNexus.

 

His first Subaru appointment came in 2008 as general manager of finance and operations, a position that included serving as a company director.

 

Mr Dinsdale is a highly experienced finance executive and another Inchcape stalwart, having worked across various operational and finance roles over the past 10 years. 

 

He has spent the past four years as finance director, moving into the position after two-and-a-half years as general manager of finance and operations for Subaru.

 

He also had a stint as Inchcape’s general manager of finance and systems, and group financial controller, joining the company in November 2010 after five-and-a-half years as group finance manager for Hagemeyer Brands Australia.

 

Ms Gillis has worked for the company since November 2017, joining as general manager of marketing for the Trivett retail business before moving across to PCA as general manager of marketing in July last year.

 

She has considerable experience with global consumer brands, most notably some 17 years with Waterford Wedgwood where she rose to marketing director for Europe, the Middle East and Africa (EMEA). 

 

Ms Leaney joined Subaru Australia in 2005 as national retail advertising manager and has worked in a variety of senior positions including national marketing manager, national digital and network marketing manager, national advertising manager and national product training manager.

 

Earlier in her career, she held a variety of sales, marketing and communications roles in automotive retail, including a three-year stint with Inchcape’s retail arm. 

 

In announcing the changes, Inchcape said the restructure “will offer significant business benefits and personal development opportunities”.

 

“These latest changes enable us to reshape and redesign our broader business as we move into a new era,” Mr Christie said.

 

“We will be able to leverage our scale, capability and alignment across distribution, logistics and retail to achieve fantastic outcomes for our people and customers alike.”

 

Mr Ashford also acknowledged the role played by Mr Farlow, noting that he had made “a very significant contribution to the development of our marketing and digital capabilities during his tenure”.

 

“I would like to take the opportunity to thank Ben for his achievements,” he said.

 

“He leaves a very positive legacy at Inchcape having developed people, capability and delivered great outcomes. We wish him every success in the future.”

 

Mr Farlow had spent almost three years at Inchcape, moving into automotive after building up a wealth of experience in other sectors across Europe, Asia and Australia, including two years in London as global vice-president and general manager of portfolio brands at the Bacardi Martini Group.

 

This came after more than a decade working in Australia and overseas for global beverage alcohol giant Diageo, where he moved through various general management, marketing and sales roles.


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