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SUV boom is a balancing act

Share portfolio: Led by the X-Trail, Nissan SUVs account for 60 per cent of the brands total sales. With LCVs accounting for 27 per cent, that leaves just 13 per cent of sales across six passenger car model lines.

Australia’s leading brands are having mixed success in managing the SUV sales boom

Market Insight logo19 Aug 2016

- That SUVs will overtake passenger cars as the dominant force in the Australian new-vehicle market is a fait accompli, with all but two of the top 12 best-selling brands – Holden and Volkswagen – leading the charge in pushing the ‘tall-timbre’ class to new heights this year.

- But is there a danger in the dominant brands placing too much emphasis on SUVs?Click here for full story: SUV boom is a balancing act

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