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Market Insight: Quieter July no cause for concern

Post haste: There might have been 41,400 fewer buyers last month than in the frenzied EOFY month of June, but the industry still recorded a strong result, led by the Toyota HiLux on 3742 sales.

Car sector ready for another record year as quieter July belies strength in market

Market Insight logo7 Aug 2017


- Australian new-vehicle registrations have never plummeted more than 41,000 units from one month to the next like they did from June to July this year, but there are no concerns among the ranks of the motor industry as the sector prepares for another record annual result that should be well beyond one million sales.

- The frenzied activity at the end of the financial year always produces a surge in sales, followed by a significant fall in July as EOFY deals expire and the surrounding sales and marketing mayhem tapers off.

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