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Holden appoints Samphier to new marketing role

Brand loyalty: Marnie Samphier will head Holden’s brand strategy across Australia and New Zealand as she joins the brand’s Down Under team as general manager of marketing strategy.

Marnie Samphier follows Kristian Aquilina from Holden NZ to Oz in marketing role

Holden logo7 May 2018

- GM Holden continues to bolster its ranks with Holden New Zealand general manager of marketing Marnie Samphier heading Down Under to add the new role of general manager of marketing strategy to her responsibilities.

- Leading Holden’s brand strategy across both countries, Ms Samphier will work under Kristian Aquilina, who succeeded Mark Harland as Holden Australia director of marketing early last month and continues to work as Holden NZ managing director – splitting his time between both countries before, as GoAuto understands, moving full-time to Australia later in the year.

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