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New chief for Genesis Australia

New horizons: New head of Genesis Motors Australia David Lederer brings broad experience of finance, product planning, sales and sales channel development from more than 24 years’ service at BMW Group Australia.

David Lederer appointed head of Genesis Australia after 24-year stint at BMW Group

29 Nov 2019

THE long search for a new head for the Australian arm of fledgling luxury car brand Genesis has ended with the appointment of 24-year BMW Group Australia veteran David Lederer.


Mr Lederer steps into a role vacated by former Genesis Motors Australia general manager Peter Evans, who departed in late April with just weeks to go before Genesis was due to officially transition from high-end Hyundai model line to standalone luxury car brand in June.


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