Make / Model Search

News - General News - People

Wilks to lead Cupra brand in Australia

Family ties: Incoming Cupra Australia brand director Ben Wilks has a long service history within the local outposts of Volkswagen Group and Audi.

Volkswagen Group Australia moves Ben Wilks to head up new sister brand Cupra

7 Jun 2021

CUPRA Australia, the new sister brand to Volkswagen, has appointed Ben Wilks as brand director.


Mr Wilks moves from his current position as general manager of sales for Volkswagen passenger vehicles in Australia.



Click to share

Click below to follow us on
Facebook  Twitter  Instagram

General News articles

Motor industry news

GoAutoNews is Australia’s number one automotive industry journal covering the latest news, future and new model releases, market trends, industry personnel movements, and international events.

Catch up on all of the latest industry news with this week's edition of GoAutoNews
Click here