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Stellantis appoints new Chrysler CEO

Out of the Blue: New Chrysler CEO Christine Feuell was previously global marketing strategist with Ford.

Big task ahead for incoming Chrysler CEO Christine Feuell as US sales dwindle

23 Sep 2021

CHRYSLER has appointed Christine Feuell as brand CEO, reporting to Stellantis CEO Carlos Tavares.

She becomes the first woman to run one of the Fiat Chrysler Automobiles brands since Laura Soave’s brief stint as North American head of Fiat ended in 2011.

Stellantis national dealer council chairman in the US, Dave Kelleher, said her appointment shows Stellantis was serious about the Chrysler brand, which was the only one of 14 brought together by the January merger of Fiat Chrysler Automobiles and PSA Group to not have been assigned a permanent CEO.


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