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Peugeot UK gets new boss

Restructure: Julie David has been appointed Peugeot UK managing director.

Julie David joins Peugeot from JLR’s marketing, franchise and retail divisions

11 Jan 2021

FORMER Jaguar Land Rover (JLR) UK marketing and strategy executive Julie David has been appointed managing director of Peugeot UK.


It follows the resignation of David Peel, who was Peugeot UK’s managing director for almost five years and was previously CEO of PSA Groupe UK for eight years and before that, CEO of PSA’s UK retail operation for Peugeot, Citroen, DS and Vauxhall, Robin & Day.


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