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News - HoldenAquilina returns to Holden in top Aussie marketing jobShrouded future: Mark Harland (left) has left GM Holden after 16 months as the brand’s executive director of marketing and will be replaced by Kristian Aquilina (below). NZ boss Aquilina takes over from Harland as Holden executive director of marketing9 Apr 2018 By TUNG NGUYEN - GM Holden's executive director of marketing Mark Harland has left the company after just 16 months in the role and will be replaced by Holden and Isuzu Trucks New Zealand managing director Kristian Aquilina. - Under Mr Harland’s direction, Holden launched the Astra sedan and Sportwagon, Equinox mid-size SUV, and the new-generation imported ZB Commodore, but the brand’s sales have slid a drastic 22.9 per cent in the first quarter of 2018 from 20,119 to 15,524 year-on-year. Click here for full story: Aquilina returns to Holden in top Aussie marketing job  Read more5th of April 2018  VFACTS: Holden falls to 10thHolden’s top-10 status threatened as new Commodore and Equinox sales stutter5th of March 2018  VFACTS: Holden dips to new market lowHolden slips to eighth, but hopes to bounce back quickly with new imported models5th of February 2018  VFACTS: Holden falls as Toyota rises in January salesRecord start to 2018 as Holden feels post-manufacturing pinch, Toyota dominates8th of December 2017  Chevrolet Camaro to be sold in Holden showroomsBowtie badge returns for first time since 1968 with converted Chevrolet Camaro20th of June 2017  Holden brand at ‘all-time low’Marketing strategy under review as Holden battles buyer ‘indifference’ |
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