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Geneva show: Hyundai teases Intrado SUV

Fuel for love: The Intrado will showcase Hyundai’s next-gen fuel-cell technology when it is revealed at the Geneva show next year.

Hyundai previews next-gen design and fuel-cell tech with chunky Intrado concept

11 Dec 2013

HYUNDAI will preview its next-generation SUV styling and hydrogen fuel-cell technology with the Intrado concept at the Geneva motor show in March next year.

The South Korean car-maker has released a single sketch teasing the concept that showcases the next iteration of Hyundai’s design language, logically called Fluidic Sculpture 2.0.

The current design language can be found on all of the current Hyundai line-up, from the i20 light hatch all the way up to the Santa Fe SUV.

Styled at the Hyundai Motor European research and development centre in Russelsheim, Germany, the sketch hints at a sculpted, coupe-like compact SUV concept with pronounced wheel arches and a futuristic tail-light design.

The Intrado could point to a new sub-compact SUV that would fill a glaring hole in the company’s line-up and slot in under the ix35, going head-to-head with the likes of the Holden Trax, Ford EcoSport and Nissan Juke.

Earlier this year, Hyundai Motor America president and CEO John Krafcik told reporters that the company was underrepresented in the SUV market and that a sub-ix35 model would be the next logical step for the brand.

Powering the Intrado will be Hyundai’s next-generation hydrogen fuel-cell drivetrain that the company says will be lighter and smaller than the unit that currently powers ix35 Fuel Cell that is available in some global markets.

Built on a lightweight structure, the Intrado is made from a mixture of advanced materials and joined using what Hyundai calls a “revolutionary technique” that could alter the way cars are constructed in the future.

The name – Intrado – comes from the underside of an aircraft’s wing that produces lift, making flight possible. Hyundai says the concept takes inspiration from aircraft through the use of advanced lightweight materials and an efficient powertrain.

President and CDO of Hyundai Motor Group Peter Schreyer said the Intrado combines a super fuel efficient alternative with a stylish, emotional design.

“Hyundai Intrado envisages a motoring future that encapsulates the efficiency and freedom associated with flying,” he said.

“I believe in the power of mobility to deliver emotional as well as physical connections and this car helps us find again the joy of discovery. Intrado shows that future cars can be both relevant and exciting.”

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