Future Models - Lexus 2015 LF-LC
Lexus warms up for a hot Tokyo reveal
Wouldn't it be nice: The Lexus LF-LC concept is widely regarded as a production certainty as a sports coupe, with a possible debut at this year's Tokyo motor show in November.
Tokyo show expected to provide launch pad for new two-door sports Lexus
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9 October 2013
GET set for another two-door Lexus stunner when the doors open at the 43rd
Tokyo motor show next month.
Lexus is tight-lipped on the exact nature of its big expose, but you can expect
it to be edgy, fast and – probably – hybrid, with Toyota president Akio
Toyoda's fingerprints all over it.
The most likely contender is a production version LF-LC super coupe that
graced the Detroit and Australian International Motor Shows in Sydney last year.
The car is said to be already under development, in readiness to take on
European coupes such as the Audi A5 and BMW M4, among others.
Whatever the Tokyo surprise, Lexus Australia cannot wait to get its hands on
the new offering to inject some further excitement into the brand.
Lexus Australia chief executive Sean Hanley told GoAuto at this week's Lexus ES
unveiling in Sydney that the production version of the LF-LC would be “a brand
changer” for Lexus worldwide.
He said that just as the limited-run LF-A supercar had taken the Lexus image to
a new level and generated huge attention on the brand, a coupe based on the
LF-LC would be an image leader to excite customers and dealers alike, this time
on a long-term basis.
“We will put our hand up for it – we already have put our hand up for it,” he
Mr Hanley's predecessor at the helm of Lexus Australia, Tony Cramb, conceded
last year that the LF-LC would go into production at some point due to
international demand, particularly from dealers.
Like most Lexus models coming down the pipeline, the LF-LC is expected to hit
the streets as a petrol-electric hybrid sports car.
Pundits also expect an IS convertible to emerge soon, joining the all-new IS
sedan that lobbed in Australian showrooms in July.
A coupe version close in design to the stunning LF-CC concept that starred at
last year's Paris motor show is also likely, potentially with a fire-breathing
'F' powertrain to take on the likes of BMW's M4 and Audi's RS5.
Mr Hanley said Lexus had embarked on a strategy that would build excitement
into the brand, which until now had been regarded as “safe”.
“We need to take that brand image from safe to exciting, without alienating our
loyal customer base,” he said.
Mr Hanley said this reinvigoration of the Lexus brand was being steered by Mr
Toyoda, who had taken personal control of the luxury arm of the Japanese giant,
making it a stand-alone division with a stripped-back bureaucracy.
He said Mr Toyoda had made it his mission to take Lexus to a new level, with
models such as the LF-A, GS and IS, among others.
Mr Hanley would not be drawn on the nature of the Tokyo show reveal, but
commented: “We will have something exciting, that's for certain.”
The Tokyo motor show opens to the public on November 23, but the new Lexus
model will be unveiled before that, in the media days leading up to the biggest
automotive event on the Japanese calendar.
Among other Lexus cars coming down the pipeline are a compact luxury SUV based
on the LF-NX shown at the recent Frankfurt motor show and probably built on the
RAV4 platform. The production version is likely to be revealed at one of the
major international shows in the first half of 2014, possibly Geneva in March
or New York in April.