News - Market Insight Market Insight 2017
Market Insight: Peugeot slashes unsold vehicle stockpile
Comeback trail: The new-generation 3008 mid-size SUV should help Peugeot claw back some sales, but it won’t have an impact until next year.
Selling new old stock helps Peugeot focus on getting back to 4000-unit annual sales
6 March 2017
- PEUGEOT Automobiles Australia (PAA) has revealed that it is close to
depleting most of the aged vehicle stock that the company says profoundly
undermined its sales efforts last year.
- Speaking at the recent launch of the facelifted 2008 small SUV in Sydney, PAA
general manager Kai Bruesewitz said the strategy has cleared the way for
next-generation models such as the 3008 medium SUV to have their best chance
yet of success in the competitive Australian marketplace.
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